Specifically for the cleaning, hygiene & FM sectors
Celebrating marketing excellence
Share the amazing things customers are saying about your business. Double click, or click Edit Text to make it yours.
Highlighting the very best in technology
- Best Digital Campaign
- Best use of Video
- Best use of Social Media
- Best PR & Communications Campaign
- Best Sponsorship or Partnership
- Best Overall Marketing Campaign
(less than £3 million turnover)
- Best Overall Marketing Campaign
(more than £3 million turnover)
- Brand of the Year
- Influencer of the Year
- Impact Award
- Marketing & Technology Company of the Year
- Technology Leader of the Year
Best Digital Campaign
This award will go to a company, team or individual in the cleaning, hygiene or FM sectors that can demonstrate an excellent online marketing effort, helping to drive engagement, conversions, traffic or revenue. This may include a number of digital tools and platforms, such as social media or pay-per-click campaigns. Judges will take into account the planning, strategy, target audience, content, distribution and overall results.
Best use of Video
Video can be used to inspire and create a compelling message. The winner of this award will show that they can translate their story into engaging and creative online or offline content. This could include live action video, interviews and 2D or 3D animation amongst others to create captivating footage.
Best use of Social Media
Social media is fundamentally about sharing, learning and interacting with your audience in a digital and fast paced environment. The winner of this award will prove that they have created a human connection and built consumer trust through the most appropriate social platforms, in the best way possible.
Best PR & Communications Campaign
Whether the intention is to raise awareness, be informative, or increase a brand’s reputation in the cleaning, hygiene or FM industry, this award will concentrate on the strategic messaging that forms part of the PR & Communications campaign in order to best reach their audience and convey a message. Points will also be awarded for creative thinking.
Best Sponsorship or Partnership
Collaboration in terms of a sponsorship or partnership can be extremely powerful. This award looks at how real relationships have been formed and synergy applied to bring value to both brands. The winner will show how they connect with their target audience through meaningful experiences and where possible, create an emotional commitment to a brand/s whilst maintaining their integrity.
Best Overall Marketing Campaign (less than £3 million turnover)
This award celebrates an individual, agency or team who can demonstrate the most original, innovative and effective marketing campaign in the cleaning, hygiene or FM industry overall. This can be a one-off campaign or part of a sustained strategy. Particular consideration will be given to organisations demonstrating how they have maximised their budget in an inventive manner, and who can also show a measurable ROI. This award is open to businesses with less than £3 million turnover (or in the case of an agency, working with a business with less than £3 million turnover).
Best Overall Marketing Campaign (more than £3 million turnover)
This award celebrates an individual, agency or team who can demonstrate the most original, innovative and effective marketing campaign in the cleaning, hygiene or FM industry overall. This can be a one-off campaign or part of a sustained strategy. Particular consideration will be given to organisations demonstrating how they have maximised their budget in an inventive manner, and who can also show a measurable ROI. This award is open to businesses with more than £3 million turnover (or in the case of an agency, working with a business with more than £3 million turnover).
Brand of the Year
The cleaning, hygiene and FM brand of the year award will be presented to an organisation, individual or team with a clear focus and defined mission, whilst importantly keeping their brand consistency. The brand will demonstrate careful consideration to their audience and have a distinct personality. The judges will be looking for the ways the brand identity has been built and how this makes the particular brand unique.
Influencer of the Year
When we think of an influencer, we think social media. However, this award is not limited to social media, but is open to any influencer who has the power to affect decisions in the cleaning, hygiene or FM industry because of their knowledge, position or relationship with their audience in a distinct niche. Industry experts or thought leaders could be considered influencers for their company or brand. This could be demonstrated by follower numbers, by types of content, or by a level of influence.
This award celebrates an individual, team or organisation that has made a positive impact to people’s lives and the world around us. Judges are specifically looking at marketing strategies and how they have brought about positive change in the cleaning, hygiene and FM industries – whether that is to address significant challenges to empower others to take action, or to speak up on issues that matter.
Marketing & Technology Company of the Year
Technology is an integral part of our everyday lives. The award for the marketing & technology company of the year will celebrate the success in the field of technological advances. Technology refers to any science or knowledge put into practical use to either solve problems or invent useful tools. This award will be seeking a cleaning, hygiene, or FM organisation that has created both an innovative and forward-thinking technological product or service and marketed it successfully.
Technology Leader of the Year
The technology leader of the year will be awarded to someone who has a visionary approach to solving business problems of a technological nature in the cleaning or FM industry. Their leadership skills will set them apart in a highly competitive industry. Their attitude to both innovation and inspiration will be considered, as well as how they overcome challenges in the technology sector.
Entries are open
Entries open on Monday 14th September 2020. They are completely FREE, and you can enter as many categories as you like.
Entries close on Friday 13th November 2020. There will be three finalists in each category and finalists will be announced on Wednesday 25th November 2020.
Winners will be announced on Wednesday 2nd December 2020.
Sadly, as much as we love a party and seeing all of you in person, we will not be holding a physical awards ceremony this year because we want to make sure we all stay as safe as possible.
Instead, we will be announcing the finalists and the winners online, through a combination of email, social media and press releases.
Our team of high-profile judges are experienced professionals in marketing, design, project management, technology, production - and of course cleaning, hygiene and FM.
Senior Vice President of Marketing,
International Education & Certification Director,
Senior Content Manager,
TV Producer & Director,
Retail Marketing Specialist
former UX Lead,
Head of Product,
Senior Art Director,
Mulberry & lululemon
Carly Bishop - Director
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We have a varied but limited amount of sponsorship options available. The earlier you sign up, the more exposure you will get. Email and we can send you our sponsorship brochure.